Andrea Vahl began her Social Media Marketing World presentation by pointing out that Facebook organic reach is steadily declining. However, Facebook is still the cheapest place to put targeted ads…. Read more »
Brad Martineau, Chief Baller of Sixth Division, gave a highly entertaining and informative presentation on honing in on the things that make you successful rather than chase ideas that are… Read more »
One of the areas that I’m experimenting with more and more is live video. This is in part because of social media marketing world and what other entrepreneurs are doing…. Read more »
One of the primary complaints I hear in Western New York is that Facebook ads are not working and advertisers are spending a lot of money. In this Social Media… Read more »
A couple of years ago, I sat down with a number of business owners and showed them all the different sites I knew about where customers could leave comments. It… Read more »
Every expert I follow stresses the importance of maintaining and growing an email list to support business. The question is how to best use the list. In this Social Media… Read more »