Amanda Bond gave a highly informative presentation on how to put together ad sequences. In this Social Media Marketing World presentation, she presented a strategy for automating ad sequences that… Read more »
In Jon Loomer’s Social Media Marketing World presentation, he demonstrated how he was running Facebook ads based on individuals who viewed his specially created site for SMMW. Naturally, he was… Read more »
Molly Pittman facilitated a panel discussion with Mikael Yang (Manychat), Andrew Yaroshevsky (Chatfuel), and Linda Lee (Facebook Messenger). In my mind, this is a continuation of the conversation that started… Read more »
Andrea Vahl began her Social Media Marketing World presentation by pointing out that Facebook organic reach is steadily declining. However, Facebook is still the cheapest place to put targeted ads…. Read more »
In a previous post, I talked about the importance of adding the Facebook Pixel to your website. Well, now that I have begun to use the Google Tag Manager (GTM),… Read more »