How to Retarget Website Visitors With the Facebook Pixel
If you want to retarget visitors to your website using Facebook ads, you will have to first install the Facebook pixel on your website. Facebook ads can be an effective… Read more »
Are You Keeping Your LinkedIn Profile Up-to-Date?
When it comes to business, a LinkedIn profile can help you succeed or hold you back. You should take the time to review and update your LinkedIn profile to ensure… Read more »
Book Review: Vlog Like a Boss: How to Kill It Online With Video Blogging
If you want to use video to support your business or would like to create a video blog (vlog), I recommend that you pick up Amy Schmittauer?s book Vlog Like… Read more »
Book Review: 365 Ideas for Recruiting, Retaining, Motivating and Rewarding Your Volunteers: A Complete Guide for Non-Profit Organizations
Had I read Sunny Fader’s book, 365 Ideas for Recruiting, Retaining, Motivating and Rewarding Your Volunteers: A Complete Guide for Non-Profit Organizations, when I started my Civil Air Patrol career,… Read more »
Book Review: SuperBetter: The Power of Living Gamefully
This book will do a lot of people a lot of good. The psychology of games is powerful, yet, has received its share of criticism. But what if you could… Read more »
UTM Links: How Do You Know Your Ad Campaign Is Effective?
When you put together an ad campaign, how do you know which elements are working for you? For example, if you are having a summer sale and you point customers… Read more »