Earlier I had picked up Stuart Horwitz’s book, Book Architecture. I found it quite informative. I found his discussion about the series in books to be just what I needed… Read more »
For the longest time, I have been thinking about writing fiction, but I couldn’t find a strategy that I liked. Over the past month, I not only read Stuart Horwitz’s… Read more »
As a newly minted author, I have been looking for information to better promote my book. I realize that social media can be a powerful tool for doing this. It… Read more »
Sometimes you just have to be lucky. When I was on the Olean campus, I came upon a stack of books that appeared to be giveaways. They were all copies… Read more »
80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More is my continued exploration into the 80/20 principle, also known as Pareto’s Principle. Perry Marshall, who also… Read more »